DIRAMIX, specialist in collectible items, is about to launch the first card collection in Italy. The cards will feature characters from the DRAGON BALL SUPER series. The card collection is available in flowpacks in kiosks, mass markets, and newsstands since May 25th. For the occasion, a TV advertising will be broadcasted multiple times on kids channels Boing, Nickelodeon, Viacom Super and K2. A YouTube campaign is planned as well. Other communication activities have been be developed around the launching date.
DRAGON BALL SUPER CARDS BY DIRAMIX IN ITALY
Toei Animation
May. 7, 2018
