ONE PIECE SPECIAL OFFER IN FRANCE AT AUCHAN

Licensing / Merchandising

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Toei Animation Jun. 25, 2016

To promote the release of the One Piece Burning Blood video game, Bandai Namco Ent. and Abysse Corp collaborated for a national special offer in France. For one One Piece Burning Blood video game and one One Piece mug bought, customers got one free One Piece key ring in all Auchan hypermarkets. Auchan promoted this offer on its website, social networks and catalogue. The costume character of Luffy also visited 5 stores for photo sessions with customers during this promotion time: Bordeaux, Nantes, Paris (Vélizy), Louvroil et Lyon (Saint-Priest).