BANDAI SAS is partnering with FNAC to bring DRAGON BALL SUPER in many stores of the network in France, from July 16th. A dedicated event space will be settled in the stores where POS material with all licensors of Dragon Ball products will be displayed for 1 month (toys, collectors, video games, cards, manga,…).
A scene will be implemented in the 8 largest stores, where special animations will be held. Kids will be able to play quiz, doubling sessions with screen, wheel of fortune, mini battles, and win various prizes. During this same period, FNAC stores will also add visibility on Dragon Ball with large dedicated in-store window at the entrance, and front displays in toys corners.
This large operation will benefit from an important online activation through game contest on FNAC website and SNS, and targeted newsletters.
SON GOKU AND CO WILL ENLIVEN FNAC STORES IN France
Toei Animation
Jun. 19, 2018
