In a communication campaign set up with McDonald’s, DRAGON BALl Z is about to be greatly visible across France, from March 21st. This collaboration between Toei Animation and MCDONALD’S aims at putting the spotlight on Dragon Ball Z. A large poster campaign with over 28,300 faces covered, supported by a digital campaign, will be carried out to further strengthen the presence of the brand.
SON GOKU AND FRIENDS INVADE MCDONALD’S FOR THEIR 30th BIRTHDAY IN France
Toei Animation
Mar. 6, 2018